You can use this calculator as many times as you want. Remember, you don’t use it for just one customer. Customer lifetime value is more of a comparative analysis that enables you to compare two or more customers to identify which one is the most valuable.

Customer Lifetime Value (CLV) Calculator

Now choose a customer whose name you know very well.
Name of customer*
Number of years customer has stayed with you.*
Number of patronage(s) per year*
Average profit made on each transaction*
Your email address*

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